Myaa Al Sheikh brings together a diverse portfolio of established brands that serve essential aspects of modern living.
Our portfolio spans lighting and electrical solutions, bathroom and kitchen fittings, water and sanitary products, power and connectivity solutions, and premium cookware. Each brand brings its own expertise, heritage, and product excellence, while sharing our commitment to quality, innovation, and customer satisfaction.
Our strength comes from bringing together specialized brands with complementary expertise.
Lighting & Smart Solutions
Rafeed delivers innovative lighting, LED, smart lighting, and electrical solutions designed to enhance residential, commercial, and architectural spaces.
Bathroom & Kitchen Solutions
HESANIT combines quality, functionality, and contemporary design to create bathroom and kitchen fittings designed for comfort and modern living.
Italian Faucet & Sanitary Solutions
With a heritage dating back to 1906, GS Rubinetterie brings Italian craftsmanship, technical expertise, and refined design to faucets and sanitary fittings.
Power & Connectivity Solutions
Masterplug provides practical and reliable power solutions for homes, workplaces, outdoor environments, and professional applications, helping keep modern life connected.
Cookware & Kitchen Solutions
With decades of cookware experience, Sonex Die-Cast combines advanced manufacturing, quality materials, and thoughtful design to create cookware made for everyday life.
While our brands operate across different categories, they share a common foundation: a commitment to creating products that make everyday life better.
We believe that strong brands are built through a combination of quality, innovation, reliability, and an understanding of what customers truly need.
By bringing specialized brands together under Myaa Al Sheikh, we create a broader portfolio capable of serving different needs while allowing each brand to remain focused on its own area of expertise.
Our portfolio brings together decades of industry knowledge and established brand heritage.
From Italian manufacturing expertise and European engineering to innovative electrical technology and generations of cookware experience, our brands reflect a deep understanding of their respective industries.
We value the experience that has shaped each brand while continuing to look toward new technologies, changing lifestyles, and emerging opportunities.
At Myaa Al Sheikh, our approach is built around four principles:
We believe lasting value begins with dependable products and high standards.
We embrace new technologies, ideas, and solutions that respond to the changing needs of modern living.
We strive for excellence across our products, partnerships, services, and customer experience.
We build long-term relationships through transparency, reliability, and consistent performance.
As markets, technologies, and lifestyles continue to evolve, Myaa Al Sheikh remains focused on building a portfolio of brands that are relevant, reliable, and ready for the future.
Our goal is to grow alongside our customers and partners while creating opportunities for our brands to reach new markets and new generations.
To build a trusted portfolio of brands that brings quality, innovation, and meaningful solutions to everyday life.
One Group. Trusted Brands. Shared Values.